Giving Day Social Media Toolkit


Giving Day is a 24 hour fundraising campaign that supports the Mercyhurst Annual Fund and encourages the Mercyhurst community around the world to do the same. Social media allows us to connect to current students, alumni, and community members and spread the word. This toolkit gives you all the items you need to make it as easy as possible to get involved on social media! 

Giving Day Link: or
Hashtag: #HurstGivingDay
Twitter: @MercyhurstU, @HurstAlumni
Facebook: Mercyhurst University, Mercyhurst University Alumni Network
Instagram: Mercyhurst University, Mercyhurst University Alumni Network


Green and Blue – Paint your Page!

Change your social channel profile pictures or cover photo – click on the image below to download:


Cover Photo


Use the Link and Hashtag

Join the excitement, share the fun, encourage engagement with #HurstSocial on #HurstGivingDay with your posts and captions!


Giving Day Link: or

Hashtag: #HurstGivingDay

Sample Posts:

Posts Before

  • Save the date! #HurstGivingDay is on Tuesday, May 7…help support the Mercyhurst community! Link:
  • #HurstGivingDay is tomorrow! We are so excited for this 24-hour fundraising period with a matching gift of $50,000. Contribute tomorrow to help us unlock this matching gift!


Post During

Posts After

  • Thank you all for your support on #HurstGivingDay! With your help we were able to … (Check for results).


Enhance your posts with our logo, photos, gifs and/or a video!



Save the Date
...more coming soon!

Coming soon!